Cory Muroff shares strategies to build an e-commerce business from scratch

2020 is over. But its aftermath remains. While there are stories of pain and fear shadowing the previous year, there have been flashes of good news too. The e-commerce market, for instance, has seen unprecedented growth thanks to safety norms. People’s online habits are growing as global-level sellers are becoming more careful about product quality, storage facility, and delivery time. It would not be wrong to say that 2021 might become the year of e-commerce. Online business expert Cory Muroff believes that now it’s safe to presume that the e-commerce fulfillment services market will grow alongside at a decent rate worldwide.

The success of e-commerce depends greatly on its fulfillment centers. Muroff says, “Fulfillment centers grew out of necessity and have continued to cater to that albeit in a much more professional and improved manner. You see, all e-commerce businesses growing when the number of people who order online grows. And people grow in number when they develop reliability and trust. This was something the naysayers pitched their rhetoric on when e-commerce was in its infancy. However, forward-thinking players have since come a long way in offering convenience, cost, variety of choices, and an improved lead time to customers. This has been enabled greatly due to the revolutionary improvements in warehousing and shipping capabilities. And this improvement has been felt by buyers globally.”

Muroff further adds, “A fulfillment services market is a niche market. Their presence and expertise allow businesses to focus on business while keeping buyers’ woes at bay. As dedicated spaces that focus on improving their internal operational efficiency and maintaining a strong distribution network, they help online businesses conduct business in a better way. The result of this segregation-yet-amalgamation is experienced by the buyer who is satisfied at how their product was taken care of.”

If one reads into the success stories of prominent players like, Ingram Micro, Red Stag Fulfillment, Shipfusion, ShipBob, etc., it is easy to see the patterns that Cory Muroff has identified. According to an October 2020 report by Grand View Research, the global e-commerce fulfillment services market size ” … was valued at USD 69.68 billion in 2019 and is expected to expand at a compound annual growth rate (CAGR) of 6.5% from 2020 to 2027.” These numbers only establish that the sky is the limit for e-commerce fulfillment centers.