Google will hold an event about AI and search on February 8th

Google is about to discuss its work in artificial intelligence in greater detail. Google will hold an event next week to discuss how it is “using the power of AI to reimagine how people search for, explore, and interact with information, making it more natural and intuitive than ever before to find what you need.” The event will take place in San Francisco. On February 8 at 8:30 a.m. ET, the 40-minute event will be streamed live on YouTube.

Given that Google CEO Sundar Pichai recently stated that the company intends to allow people to “interact directly” with its “newest, most powerful language models as a companion to search,” the event’s timing is intriguing. Microsoft is reportedly planning to integrate ChatGPT into Bing, putting pressure on Google, which has long been the de facto method of finding information online. That could make it possible for Bing to provide more intelligent summaries and results, which has been a challenge for Google.

Naturally, it’s possible that the presentation will focus more on tools that we already know about; The terms “Google Lens,” “Translate,” “Shopping,” and “Maps” are all mentioned in the invitation. If the show only focused on minor enhancements to those tools, which can make a big difference for some of the millions of people who use them every day, it would be hard to complain.