Reddit reported Thursday that it would purchase Spell, a platform for running AI tests, for an undisclosed sum.
Spell was established by previous Facebook engineer Serkan Piantino in 2016 to give a distributed computing answer for permit anybody to run asset escalated ML tests without the top of the line equipment that sounds fundamental. The organization characterizes its central goal as the quest for “the best possible platform for anyone looking to develop powerful, reliable, and safe software using Machine Learning and AI,” as per their site.
Reddit at present purposes AI for personalized recommendations and the Discover Tab, which the app presented for this present year. The organization likewise use the technology for its safety work and targeted advertising.
Spell will be shutting admittance to new commercial customers amidst the acquisition. A portion of the organization’s colleagues will move over to Reddit and will work on ML projects that decide how Reddit customizes ad placements, defines contextual relevance and protects its communities.
“Serkan and his team are a great fit and we look forward to seeing how their capabilities and talent help us make Reddit simpler, richer, and more relevant,” Reddit Chief Product Officer Pali Bhat said in the announcement.
Reddit takes note of that the procurement is lined up with its current mission to guarantee that any AI the organization chips away at is straightforward and doesn’t propagate predisposition. In a blog entry, Spell’s leadership called Reddit a “special place” and said that Spell would provide the social network a platform “that can better understand content, communities, and users.”